Case study · Fractional Product Leader

From zero-to-one vision to a live enterprise AI product

I joined PotentialU as its first collaborator, owning Product, Technology and the client relationship end-to-end. Today I lead Product and CX, connecting product strategy, AI architecture and enterprise delivery.

EngagementMay 2024–present
ScopeProduct · Technology · CX · AI
Visit product ↗
PotentialU
STORE OPERATIONSHong Kong · District 07
DM
⌕Ask anything about store operations…⌘ K
INSTANT ANSWER

What is the current closing procedure?

Store managers should complete the cash reconciliation, submit the daily checklist, and confirm the handover before close.

3 verified sources92% confidence
96%answer accuracy
15starget response time
24/7frontline access
AI AGENTSOps · Coach · TeamRole-aware intelligence
LIVE CLIENTStarbucks HKPilot → scaled deployment
ClientPotentialU
RoleFractional Product Leader
FocusProduct · Technology · CX · AI
The starting point

What needed to change.

I joined PotentialU as its first collaborator, owning Product, Technology and the client relationship end-to-end. Today I lead Product and CX, connecting product strategy, AI architecture and enterprise delivery.

The challenge

Where the friction was.

  • Turning an ambitious AI vision into a real product
  • Building with very limited early-stage resources
  • Making complex knowledge instantly useful for frontline teams
  • Creating the product, technology and operating foundations for scale
The work

Where I moved the product forward.

Strategy, execution and the operating decisions behind the visible product.

01

Product + technology leadership

Owned the product direction end-to-end while helping shape the technology path from prototype through enterprise delivery.

02

AI product architecture

Personally designed the agents, skills and prompting architecture, and own data strategy, LLM/RAG evaluation and experimentation.

03

Enterprise delivery + CX

Built the product around real client workflows, leading the relationship, product quality and CX as the flagship engagement moved from pilot to scale.

Flagship client · Starbucks Hong Kong

From fragmented knowledge to instant answers.

Took Starbucks Hong Kong from a fragmented, hard-to-search knowledge base to a live product delivering instant information retrieval — scaling from pilot to $1M+ ARR in 12 months and opening the path to new Asian markets.

Selected outcomes

What changed in the business and product.

First collaboratorJoined at zero-to-one, owning Product, Technology and the client relationship
$1M+ ARRFlagship Starbucks Hong Kong engagement scaled from pilot in 12 months
AsiaCreated a product foundation and commercial path into new Asian markets